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Validating Your Business Model

Spring 2016 entreSpace Workshop with Edmund Pendleton

Location

Academic Services : 139

Date & Time

April 15, 2016, 12:00 pm1:00 pm – Canceled

Description

Event Description:

In this workshop you will learn how to build a complete business model after you have identified an initial target customer segment and corresponding set of value propositions. It will help you understand the role of the “minimum viable product” in helping to find a true “product market” fit. Learn how to continue your discovery process to validate other elements of your business model, and learn how to identify what particular areas need special focus based on your business type. This session will further expand your knowledge of “Lean Startup” methodology and new venture creation in general.

About Edmund:

Edmund is the Director of the DC I-Corps program, which is administered by the Maryland Technology Enterprise Institute (Mtech) within the Clark School of Engineering at the University of Maryland. He is a certified NSF ICorps instructor, acts as the Lead Instructor for national and regional teaching teams, and has led efforts to provide similar training to the National Institutes of Health (NIH) and NSF SBIR programs. He has led many regional courses in the mid-Atlantic region, and has also trained international teams. In these various roles, he has provided innovation and entrepreneurship training to over 800 teams and companies. He also serves as the Assistant National Faculty Director for NSF. In this role, he helps to identify and develop new faculty for the program, and he has trained over 30 national and regional I-Corps instructors and adjuncts.

Edmund is a technology entrepreneur, angel investor, and startup mentor. He co-founded a technology company that developed and sold a high accuracy “indoor GPS” system for aerospace and other industrial applications, which was ultimately acquired by Nikon Corporation. He earned an S.M. in Management from the Sloan School of Management at MIT, and an S.M. in Civil Engineering from MIT. He also holds a B.S. in Physics & Mathematics from the College of William and Mary, graduated as a member of Phi Beta Kappa, and served as a Rotary Foundation Scholar in New Zealand.